6 Creative Ways to Use Magnets to Promote Your Business
Magnets aren't just fun giveaways—they’re also powerful tools for promoting your brand! Unlike flyers that get tossed in a drawer or cards that disappear in wallets, magnets stick around. Whether on a filing cabinet or a refrigerator, they keep your business front and center. With customizable, printable magnetic material, you can easily turn your ideas into effective marketing tools. Let’s explore six smart ways to use magnets within your business.
1. Magnetic Business Cards: Make a Lasting Impression
Say goodbye to lost paper business cards! Magnetic business cards provide the same information but with added staying power. Instead of being buried in wallets, these magnets end up in high-visibility spots like office cabinets or kitchen refrigerators.
Did you know a family of three could see your business card over 11,000 times a year if it’s on their fridge? The more they see your information, the more likely they’ll remember you when it matters. Plus, these cards are durable—no more worrying about them getting bent or thrown away.
2. Trade Show Swag That Sticks Around
Most trade show giveaways don’t make it past the event. Lanyards, keychains, or pens have short lifespans, but magnets? They have staying power. Handing out magnets with your logo ensures attendees remember your business long after the show ends.
Magnets are useful in both homes and offices. Many conference room whiteboards are magnetic, making your magnet the perfect tool for holding notes or memos. Every time they use it, your brand gets exposure—without putting a single hole in the wall!
3. Magnetic Mailers: Stand Out in the Mailbox
Why waste your budget on paper flyers that end up in the trash? Upgrade your direct mail strategy with magnetic mailers. Magnets are thin enough to mail using regular postage but have just enough weight to spark curiosity. Recipients are more likely to open envelopes that feel different.
Even if someone doesn’t need your services immediately, they might stick your magnet on their fridge. With daily visibility, your company name stays top of mind, ready for when they do.
4. Free Gifts for Customers: A Small Token, Big Impact
Want to encourage repeat business? Include a magnet with every purchase. Customers who’ve already bought from you are more likely to return—and a magnet on their fridge or desk ensures they remember you when they’re ready to buy again. It’s a small investment that pays off with loyal, repeat customers.
5. Car Magnets: Turn Vehicles into Mobile Billboards
Transform any vehicle into an advertisement without the hassle or cost of a paint job. Car magnets, featuring your company’s logo and contact information, hold up even at highway speeds and can be easily removed without damaging the vehicle.
If you have delivery drivers, these magnets make it easy for customers to recognize your vehicles. They’re also much more cost-effective than custom wraps, preserving the resale value of your cars. With the right design—bold colors and clear messaging—you’ll capture attention wherever your team goes.
6. Office Solutions: Useful and Promotional
Magnets aren’t just for customers; they work wonders in office settings too. Consider printing practical tools for internal use or as business-to-business giveaways. Here are a few ideas:
Calendars or Schedules
Calendars are an effective solution, especially if you offer a seasonal product or service. For instance, if your company does HVAC services, you may want to note on the magnetic calendar times at the beginning of summer and winter for the magnet recipient to contact your business for HVAC system pre-season evaluations.
Do you provide tax preparation services? Pass out calendars to businesses with special business tax filing dates and how you can help their company.
If using calendars or schedules in-house, add important dates your team needs to know, such as circling dates for the annual company picnic or business holidays.
Emergency Numbers
Not everyone has emergency numbers programmed into their phones or business phone systems. Passing out magnets with local emergency numbers on them raises the chances of someone placing the magnets in highly visible spaces. Whether you use this option in your business or give magnets with your company information and emergency data to other businesses, you provide a valuable service to those who use them.
Charts and References
Charts and references, such as common kitchen measurements, unit conversions, or industry references printed on magnets, let users place the information in easy-to-see locations. Every time someone references a chart, they’ll see your business information.
Make Your Marketing Stick with Magnum Magnetics
When it comes to creative, cost-effective marketing, magnets are a no-brainer. They offer long-term visibility, practical value, and endless customization options. Whether you want business cards, trade show giveaways, or office tools, printable magnets are an easy way to keep your brand in front of customers and partners.
Ready to upgrade your marketing strategy? Contact Magnum Magnetics today to learn how we can help you create the perfect magnetic solution for your business!
Using magnets is more than just a novelty—it’s a smart way to boost brand awareness with minimal effort. Stick with magnets, and your marketing will stay visible wherever your customers go!